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Be a part of the most aggressively marketed and prestigious destination fine art festival in New England. Our unrivaled collection of internationally renowned artists teamed with our extensive and creative media coverage presents a unique opportunity and an extraordinary promotional tool for your business. Benefits of such destination events extends well beyond the artist and their sales. There are immense advantages for media, national sponsors and the Cape Cod business community.
Our proven approach develops a comprehensive media presentation that typically incorporates a variety of powerful marketing strategies including: radio, TV, and print media, press releases, e-mail blitzes, promotional rack cards, posters, outdoor bill-boards and road signage.
- 30-60 age bracket
- Executive management types (e.g., CEO’s/Presidents,
- visible leaders in business)
- Owners of second homes
- Owners of two or more cars, typically luxury cars
- Frequent travelers, often internationally
- Collective festival advertising: reaches millions of your target audience
- Brand awareness and image identity
- Product/service exclusivity]
- On-site signage, prominently displayed
- URL links on website
- Logo/sponsor’s name on all promotional materials
- Direct exposure with event attendees
We need the support of local businesses, corporate partnerships and the media community to make this event possible.
Following for your review is our projected media schedule, advertising, and corporate partnerships/sponsorship rates.
A sincere thank you in advance for your consideration and support
- Guaranteed category exclusivity
- Title Sponsor’s name and logo will be prominently featured in the title of the event and in ALL promotional materials
(see Projected Schedule of Media and Promotion)
- Recognition in relevant press releases
- A link to the URL of the Title Sponsor’s choice will be place on the show website.
- Banner signage placed prominently at venue
- Opportunity for company display for sampling or to distribute materials to patrons
- Guaranteed category exclusivity
- Sponsor’s logo will be incorporated into ALL ADVERTISING for the show [radio/print/TV]
- Banner signage placed prominently at venue
- A link to the URL of the sponsor’s choice will be place on the show website
- Opportunity for company display for sampling or to distribute materials to patrons
- Guaranteed category exclusivity
- Sponsor’s logo will be incorporated into ALL PRINTED advertising for the show
- Banner signage placed prominently at venue.
- A link to the URL of the sponsor’s choice will be placed on the show website
- Opportunity for company display for sampling or to distribute materials to patrons
- Banner signage placed prominently at venue
- A link to the URL of the sponsor’s choice will be placed on the show website
- Opportunity for company display for sampling or to distribute materials to patrons
Projected Schedule of Media And Promotion
Television Advertising
The following television stations are identified as principal advertising venues for the Cape Cod Fine Art Festival:
- NECN-New England Cable News - Public Service & advertising spots
- Comcast- Public Service & advertising spots
Radio Advertising
The following radio stations are identified as valuable components of the advertising campaign:
Public service announcements
Print Advertising
The following newspapers and periodicals are identified for advertising of the Cape Cod Fine Arts Festival:
| Print Media |
Circulation |
| Boston Globe………… |
562,273 |
| Yankee Magazine…….. |
400,000 |
| Cape Cod Times………. |
146,000 |
| Boston Magazine……. |
134,524 |
| Along RT 28………….. |
60,000 |
| Cape Cod Life………… |
42,000 |
| Sandwich News………. |
33,000 |
| Cape Cod View………… |
30,000 |
| Bourne News…………. |
24,000 |
| Cape Cod Magazine….. |
18,000 |
| Falmouth News………. |
10,000 |
| Barnstable Patriot…. |
5,000 |
Press Releases
Over 140 publications have been designated for press releases within and supporting the Cape Cod market
(for a list please contact Paragon).
Printed Material
500 window posters
7500 promotional rack cards
E-mail blitzes
The e-mailing lists from; Hyannis Main Street BID, Hyannis Chamber of Commerce, Cape Cod Chamber of Commerce,
Arts Foundation of Cape Cod and the Cape Cod Art Association will be used.
Mobile Billboard and Signage
One truck billboard on Rte 6, road signs at rotaries and gateways to Main Street
Festival Information: Dates: AUGUST 29 AND 30, 2009
Location: Downtown Hyannis Main Street, Village Green, Aselton Park
Contact: Bill Kinney 631-421-1590 • 1 Pueblo Ave • Centerport, NY 11721
admin@paragonartfest.com
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